One of my biggest mistakes in business.
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Today I want to talk to you about one of my biggest business mistakes.
I am not talking about a mistake that I made ages ago, but rather something that I have been doing recently.
This is a prime example of things that can bring you and your business down in a flash.
Sometimes you just need to be honest with yourself and say, “I screwed up and I need to fix this”.
Hopefully, it will help you guys avoid these pitfalls and help you become more successful by the same token
,
Here is one of my favorite quotes:
“The fastest way to change yourself is to hang out with people who are already the way you want to be.”
, Reid Hoffman, co-founder LinkedIn
Martin Ebongue
Online Entrepreneur & free spirit:
Proud Co-Founder Of The Ninja leads Mastermind
Here are some recommended resources:
Money-Making Hacks For Beginners: How Yo Make $250 In ONLY 30 Minutes As Complete Beginner
How To Build Income Streams: Check Out The System That Allowed Me To Build 27 Income Streams
Passive Income: Best System For Beginners To Earn Passive Income Without A List, Social Media Or Ads.
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International Speaker | Podcaster | Free Spirit
Freedom Is A Choice: So choose wisely…
Welcome to the Freedom By Choice Podcast with your one and only hoste Martin. This podcast is reserved for freedom aficionados and entrepreneurs looking to create the lifestyle of their dreams.
In this podcast you will find all the support and answers you need to start, grow and scale a business that gives you the freedom you deserve.
I have compressed years of trials and errors, into easy to consume episodes, to take you from where you are now, to where you want to be.
I was able to solve a problem that actually had been plaguing me and a problem that I keep telling you about that was affecting me as well.
So it's one of those podcasts where I say, you know what, I told you this but it happened to me. And the reason why I tell you this is because I go through the same things you do sometimes, you know?
I have an email business. And the email business is working pretty well. We had a couple of problems with a few servers a few months ago. And we're still trying to get back to that level there. So it's a lot of discovery, a lot of extra experimenting. And we're getting there, you know, and I forgot how long it took to get there.
And I just want to go there, like, super-fast, you know, get back there instead of being a little bit more patient.
So what basically happened after that is that I know other people who were doing the same thing as I do. We're doing affiliate marketing with brands in France. And I know friends of mine who, well, they're able to kind of like send way more than I can send right now because of these problems that I told you.
So I had someone in my team know, every time I was giving him some instructions, it was, oh, I want to do the same thing as X. But then I realized that, you know, gradually I became obsessed with what other people were doing instead of focusing on what I was doing. And it was putting some pressure on my team.
One of my biggest mistakes in business
These are things that you forget. That it took a long time for the system to be stable and for me to get to the high volumes that I was sending. I didn't do it overnight. And then that's the thing with email and your reputation and stuff. It takes a long time to build it, but it will fall down very quickly.
I was so focussed on what my buddies were doing, that I just completely forgot about all the lessons that I'm giving people saying, you will get there eventually. There is no rush.
My aim is for my business to keep running until the end of times. I have more than enough money to live, so it's not like I need millions or something. You know, my lifestyle is pretty simple.
When you're constantly thinking about what this other person is thinking, it's really not healthy. And, you know, once you stop doing this, then you're a free man and, you know, life becomes a lot a lot easier.
At some point you just need to, like, realize it, then you come to your senses and it's a lot more relaxing when you're just worrying about your stuff, like, honestly, why should I worry about that? Good for them. You know, I'm happy.
So when I was saying that I was fixating on what they were doing, I wasn't fixating on what they're doing in terms of all those bastards I'm jealous and stuff, you know? So it's never been anything about jealousy or anything.
So, yeah, good for them. I'm happy. These are buddies of mine, so I'm happy that they're there.
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My Biggest Mistake Was Believing I Had To Do It All Myself
The most expensive mistake I made was not a bad product or a wrong market, it was insisting on doing everything with my own two hands. I told myself nobody could do it as well as me, which felt like pride and was really fear. So I became the bottleneck in my own business, and every task I refused to hand off was a task that capped how big the whole thing could get. The work was not the problem. My unwillingness to let go of it was.
So look hard at the work you are clutching out of ego or fear, and start handing off or automating the pieces that do not need you specifically. A business built entirely around you can never grow past you. I open up about the mistake and how I finally broke the habit on the Freedom by Choice podcast and in my own story. For the research, Harvard Business Review has covered why founders who delegate scale further, and McKinsey has studied how removing bottlenecks unlocks growth.
Frequently Asked Questions
What was Martin's biggest mistake in business?
Insisting on doing everything with his own two hands. It was not a bad product or the wrong market, it was refusing to let go of the work.
Why do founders refuse to delegate?
Telling yourself nobody can do it as well as you feels like pride, and it is usually fear. The result is the same either way.
What does refusing to hand off work actually cost?
You become the bottleneck in your own business, and every task you keep is a task that caps how big the whole thing can get.
How do you fix it?
Look hard at the work you are clutching out of ego or fear, then hand off or automate the pieces that do not need you specifically. A business built entirely around you can never grow past you.
About the Author
Martin Ebongue is the host of the Freedom By Choice podcast and founder of Launch Builder Pro. With over 20 years of experience in digital marketing and business automation, Martin helps solopreneurs build systems that generate income without trading time for money. Based in Bali, he has built 1,500+ automation workflows for Fortune 500 brands including Coca-Cola, PepsiCo, and eBay, and trained 2,000+ students worldwide.
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